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Roles and Responsibilities
in Mobile App Development Teams

NOVEMBER, 2024
Discover who is responsible for each phase of mobile app development, from initial concept to publication on the App Store and Google Play.
Building a mobile app is a structured process where each expert has a defined role. So, who brings an app from concept to the user’s hands? In reality, it’s a collaborative effort of a team with unique skills and tasks.
At Omega, the mobile app development process is organized into stages, with dedicated specialists for each step.
We’ll explain how it all happens, from initial discussions to launch, and give a glimpse into the development process

Stage 1: Ideation and Research (2–4 weeks)

Every app begins with an idea, and our job is to bring that idea into focus.
At this stage, we discuss with the client their vision, the problems the app should solve, and the target audience it will benefit.

The research involves a marketer and an analyst who help formulate specific goals and objectives for the project. We compare the project with competitors, analyze possible risks and benefits.

What’s Included in This Stage

Обсуждение идеи

We find out all the details of the client's idea and capture what problems the app should solve.

Competitor Analysis

We study what's already on the market, what features are in demand, what users will like.

Requirements Formation

From the information obtained, we make a preliminary list of functionality that should be in the application.

Insider

At this stage, we often get requests from the client for features that "everyone else has". For example, a client may ask for built-in chats, registration via social networks or payment functions without considering how it will complicate the project. We always explain which elements are really necessary at the start and which can be added later, so as not to overload the application and reduce the time to launch.

Stage 2: Detailed Technical Specification (2–3 weeks)

Once the project idea is defined, the technical writer, project manager, and analyst, in collaboration with developers, create a detailed technical specification, which outlines the functional and technical requirements. The project manager organizes tasks in a Gantt chart, aligning tasks with sprints and timelines.
What’s Included in This Stage
Drafting the technical specification
Drafting of a technical specification describing key functions and technological requirements
Preparing the Gantt chart
Allocate tasks to sprints and determine timelines.
Identifying constraints
Identify limitations and compatibility with devices and platforms.

Insider

A well-designed technical specification saves time and budget in the future by minimizing the risks of frequent changes during the development phase. At the same time, the analyst helps to detail the goals and key indicators that are important to track in the course of work.

Stage 3: Prototyping and Design (4–6 weeks)

First, designers develop the app prototype, followed by creating the visual style. The team tests interactive prototypes to ensure user-friendliness and intuitive navigation. The project manager coordinates sprint work to keep everything aligned with the client. Designers collaborate closely with the client to confirm that the result meets both expectations and functional requirements.
What’s Included in This Stage
Prototyping
Prototyping key screens and interaction elements.
UX design
Developing interaction scenarios and easy navigation.
UI design
Developing visual elements and a unified style.
Clients often want to add original design elements that are not always clear to users. We explain that convenience and familiar elements are more important for the final perception.

Stage 4: Development (12–16 weeks)

Development begins with a detailed sprint plan involving frontend and backend developers and testers. The project manager coordinates task execution and testing for each phase. The Gantt chart helps track each sprint’s progress and adjusts the timeline as needed.

What’s Included in This Stage

  • 1

    Frontend and backend development, including server integration

  • 2

    Integration of external services like authentication and payments

  • 3

    Sprint-by-sprint testing and bug fixes

Insider

During development, we sometimes encounter unexpected API limitations or new requirements. Thanks to sprints, the team can adapt and adjust tasks without delaying the project.

Occasionally, clients may request new features—such as integration with non-standard services or additional functionalities. We always assess how these changes might impact the project timeline and budget, offering optimal solutions to maintain a balance between quality and delivery time.

Stage 5: Testing and Debugging (4–6 weeks)

Upon completing development, QA engineers conduct thorough testing on various devices, ensuring all features work correctly and meet performance standards. The project manager coordinates the testing process.
What’s Included in This Stage
  • 1
    Functional testing of each feature
  • 2
    Interface testing for usability and expectations
  • 3
    Performance testing to identify and optimize slow area

Insider

After testing, we often find that certain initially planned features require additional adjustments or fine-tuning. For instance, the app might freeze when attempting to connect multiple accounts simultaneously, requiring further server optimization. This is a normal process—testing consistently reveals areas for improvement.

Stage 6: Launch and Support (1–2 weeks)

The final stage is the app's launch and setup. The project manager oversees the transition to post-release, ensuring smooth functionality.

What’s Included in This Stage

  • 1

    Preparation for marketplace publishing, ensuring all requirements are met

  • 2

    Analytics setup for tracking user metrics

  • 3

    Technical support to fix bugs and implement improvements

Many clients mistakenly believe that the project is complete after launch. In reality, this is just the beginning. Real data gathered from app usage often highlights elements that need improvement or optimization. After the initial launch, a continuous process begins of collecting feedback and enhancing the user experience.
Creating a mobile app isn’t magic; it’s a well-planned process with clearly defined stages. Each step is carefully crafted to eliminate guesswork. We start by analyzing the idea, conduct research, and establish a clear technical framework with the client’s real needs and market demands in mind. We tackle complex tasks and work in sprints to quickly respond to changes. The result is more than just an app—it’s a solution designed to meet real-world demands, delivered on time with maximum efficiency.